EURO 2008 INFO

Austria benefits of hosting European football championship in June next year to promote its tourism. Initiatives are multiplying in France, including in the direction of travel agents.

Austria is co-organizing - with Switzerland - the next European Cup football, from 7 to June 29. Vienna, Klagenfurt, Salzburg and Innsbruck will be the cities hosting matches in Euro 2008.

The giant screens will be installed in 120 other locations across the country. A huge reception centre located in the heart of Vienna will allow soccer fans to watch the games on nine giant screens.

The Austrian tourism authorities intend to take advantage of this major event. A series of evening events present a tender moment. Its roadshow rose by Paris, Gabriel flag Tuesday evening in Paris, attended by around 200 partners Austrian Tourism.

Deals on the site AGV www.austriatourism.com
An advertising campaign is planned soon in France. Austria will be present at MAP. Packages short stays at attractive prices offered to employees of travel agencies, as part of PEP (Professional Education Programme), are detailed on the site www.austriatourism.com. A booklet "The emotion in appointments" will be published also in french.

Austria expects little french supporters as a first step, the matches of the first round of French unfolding in Switzerland. By contrast the French team qualified for the quarterfinals could play in Austria, and if it thwarts prognoses, the final in Vienna.

With its many initiatives, Austria hopes to do better than last year on the french market in 2008. Destination french hosted 465,000 visitors in 2007, down slightly (- 5%) compared to 2006, the year Mozart and as such exceptional for tourism in Austria.